OUR MISSION

To create the best products possible without compromise to achieve!

PERFORMANCE
DURABILITY
LIGHTEST WEIGHT

To create the best products possible without compromise, we focus on performance, durability, and the lightest weight.

The only way to achieve this is through our own production, where we have complete control over every aspect of quality.

Our boards are developed just 10 meters from where they go into full production, ensuring perfection in every detail.

OUR PROMISE

It became pretty clear that when making and selling boards to lots of different PEOPLE
with totally different SKILLS trying to ride thousands of different WAVES there had to
be some kind of PROMISE with it.

the RIGHT BOARD, for
the RIGHT WAVE, for
the RIGHT CUSTOMER

About our Promise

Bert Burger started shaping over 30 years ago.
During this time he made a lot of boards and learned many skills,
invented a few cool techs, started one of the biggest Surfboard companies
in the world, and fortunately also just surfed a lot.

It became pretty clear that when making and selling boards to lots of different PEOPLE
with totally different SKILLS trying to ride thousands of different WAVES there had to
be some kind of PROMISE with it.

This simple PROMISE determines a lot of things we do different in this Company.
And while this sounds all pretty nice and easy its a very hard, time consuming thing to guarantee.

So what does it means and what can you expect when you buy a SUNOVA product:

  • the RIGHT BOARD

    This means that you will get the best possible board for your conditions. 
    If you don’t have that pls contact us and we will make it right.

  • the RIGHT WAVE

    This makes it clear that we all need to realize that all waves are dierent and just like one golf 
    club is perfect for one thing it might be totally wrong for another one. But since our boards are made to last, 
    we will keep in mind for this purchase already the next one.

  • the RIGHT CUSTOMER

    We deal with every customer personally. 
    This is almost crazy in this world, but its part of our promise.
    We will get to know you and the boards of our range will in most cases suit you, 
    if they do not we will build a fully customized board for you.

OUR TECHNOLOGY

MAGIC PERFORMANCE IS THE NUMBER #1 PRIORITY
DURABILITY IS KEY
BOARDS MUST BE SUPER LIGHT

Bert Burger invented the Balsa Flex Tech 
with the parabolic rail, because

HE HAD A MAJOR ISSUE TO SOLVE

The standard PU boards were (are) disposable. 
He could never get more than 3 month out of any board he bought or made.
Of course there were stronger constructions around. 

But messing with the durability issue immediately created 2 more problems with boards:

they became to heavy
OR
they did not work magic

OUR GUIDELINES

To bring the most VALUE to our customer.
We control our own MANUFACTURING, to PRODUCE better products,
that we DISTRIBUTE to the user in the shortest possible way,
with direct, fast and  uncomplicated SERVICE.

  • MANUFACTURING

    A controlled environment

    Automotive systems

    (LEAN, Toyota Production System)

    Lifestyle factory

  • PRODUCTS

    Exclusive | Better

    Ultimate performance

    Superior quality

    Better technologies

    Longer product life cycles

  • DISTRIBUTION

    Very few and super exclusive selected shops

    International team

    Limited quantity

  • SERVICE

    Fast | Direct

    We do what we say

    Fewest layers in the business

    Direct from the factory to the user

    Direct to | From management (owners)

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